WILD ANIMALS
INDEPENDENT MARKETING SERVICES
-OUTDOOR SPORTS-
WE ARE NOT A TYPICAL
MARKETING AGENCY
We offer a consultancy service that acts as your external marketing team to support your marketing activities, from strategic project analysis and marketing management to partial or project-specific support.
In this way, we offer companies the opportunity to rely on a senior external resource without the need to support it through an internal structure. An interim executive service on demand. We work as part of your business, co-ordinating with the rest of your marketing team and other departments. We also offer marketing agency services such as PR & media, campaign production, press event production, digital campaigns, advertising, etc.
We are not only marketing specialists, we are professionals who have worked for years with the best brands in the industry, and we offer you our experience, knowledge and connections.
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Marketing strategy development and implementation
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Short, medium and long-term marketing planning and execution
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Go-To Market strategy plans (GTM)
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Market intelligence & research
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Customer identification and targeting, customer journey, buyer personas
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Tone of voice establishment and development
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Marketing campaign management, analysis and optimisation
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Marketing budget planning, management, execution and control
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Content planning and creation
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Specific channel optimization
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Retail marketing strategy
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Digital marketing strategy (including PPC and paid social)
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PR plan & services
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Social media support
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Copywriting support
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Product development
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Creative asset support (including art direction, photography, video and graphic design)
HONEST MARKETING
WE BELIEVE IN HONEST MARKETING, PROVIDING AN AUTHENTIC SERVICE THAT FOCUSES ON INSPIRING CUSTOMERS, TRANSFORMING THEM INTO LIFELONG FANS OF YOUR BRAND OR SERVICE. WITH OUR HUMAN-CENTRIC APPROACH, WE FOCUS ON YOU AND YOUR BUSINESS NEEDS, ENABLING YOU TO TRANSFORM YOUR VISION INTO REALITY.
GENERAL MANAGEMENT
Marketing Plans - Go-To Market Plans - Execution Plans - Roadmaps - Daily Planning & Coordination - Control - Reports - Budget: planning & administration - Global campaigns
STRATEGY & BRANDING
Internal Analysis - External Analysis - DAFO - Customer's behavior - Customer Journey - Buyer personas - Conversion funnels - Brand identity - Value preposition - General strategies
DIGITAL MARKETING
Digital Strategy - Website / B2B / B2C management - SEO - SEM - Google ads- Adwords, Display - Nurturing - growth hacking - CMO - Analytics - Developments
SOCIAL MEDIA MARKETING
Social media strategy - Social media plan - Content strategy - Storytelling - Content Plan - Copywriting - Multimedia - Paid social media campaigns - Influencers
SPORT MARKETING
Pro athletes & pro teams - Global Ambassadors - Digital & Social media strategy - Content strategy - Sport marketing campaigns - Events - Media
RETAIL MARKETING
Retail marketing strategy - Storytelling - Customer experience - POP / POV / Displays - Branding & visual identity - Signage - Product exhibition - Activations - campaigns - Trainings
HOW WE DELIVER FOR YOU
WITH YOUR BUSINESS GOALS AT THE HEART OF OUR RELATIONSHIP, WE DELIVER REAL AND MEASURABLE RESULTS THROUGH FULL OR SPECIFIC SERVICES.
WE CAN PROVIDE ONGOING COMPREHENSIVE LARGE-SCALE MARKETING AND BRAND CAMPAIGN SERVICES, AS WELL AS ASSISTANCE WITH TARGET MARKET EXPANSION, SPECIFIC PRODUCT LAUNCHES, PLUS INVALUABLE GLOBAL AND TERRITORY-SPECIFIC INSIGHT AND CONTACTS
WE ARE WILD ANIMALS
OUR VALUES
Outdoor lovers. Nature is our natural environment, our source of inspiration, where we connect and recharge our energy, and therefore we care for and respect it.
Passionate about what we do. We understand that to make a real and effective marketing we have to feel what we are transmitting and be able to put ourselves in the shoes of your customers, understanding what they need, what they feel and what inspires them. we are cyclists, trail runners, runners and swimmers and at the same time we are specialist outdoor marketers. We love this outdoor world, it's our lifestyle.
Honest Marketing. we stand for a simple and authentic style of marketing, focused on inspiring and transforming customers into lifelong fans, a human, person-to-person marketing. people are the lanterns that light us up.
OUR TEAM
WILD ANIMALS IS MADE UP OF WORLD-CLASS, EXPERIENCED EXPERTS IN THE LIFESTYLE AND OUTDOOR SPORTS INDUSTRIES, LED BY FOUNDER GUSTAVO JAIMES LOPEZ
GUSTAVO JAIMES LOPEZ
I am a senior marketer with more than 10 year’s experience leading marketing teams and developing successful brands for global companies in the sporting goods industry. I have worked as head of marketing for Mondraker, Specialized Bicycle Components, Scott Sports, Pure Electric, and Berria Bikes. I’m a keen trail runner, mountain biker, road biker, and swimmer. I love nature, embrace a healthy lifestyle, and am very conscious about the environment.
MARIA AGUSTINA BOSCHI
I am a digital marketing and sports marketing specialist. Over the last years I have worked in the digital marketing area developing different projects based on social media, SEO, Adwords, Google Ads and web pages. Currently I am an ambassador for Asics & Vitamin Well and a member of the Asics From Runners programme. I work as a consultant for Asics Europe in the area of sports marketing.I am addicted to outdoor sports, especially running, trail running & open water swimming.
ARE ALSO WILD ANIMALS...
A TEAM OF EXPERT ART DIRECTORS, JOURNALISTS, COPYWRITERS, PROJECT MANAGERS, DIGITAL MARKETING & PPC EXPERTS, SOCIAL MEDIA MANAGERS, PRODUCT DESIGNERS, ARCHITECTS AND VISUAL MERCHANDISERS, SALES FORCES, TOP OUTDOOR INDUSTRY TALENT FROM AROUND THE WORLD.